client HaselHerz
role branding, layout & composing, screendesign, shooting
Hasel
Herz
HaselHerz is a start-up from Hamburg offering vegan hazelnut spreads. Its brand core is the absence of palm oil and refined sugars while supporting ecological projects.
Their product range includes two different nut spreads and four oat bars. I developed a consistent brand identity across all media – print, social media, and the website.
client HaselHerz
role branding, layout & composing, screendesign, shooting
Hasel
Herz
HaselHerz is a start-up from Hamburg offering vegan hazelnut spreads. Its brand core is the absence of palm oil and refined sugars while supporting ecological projects.
Their product range includes two different nut spreads and four oat bars. I developed a consistent brand identity across all media – print, social media, and the website.
client HaselHerz
role branding, layout & composing, screendesign, shooting
HaselHerz
HaselHerz is a start-up from Hamburg offering vegan hazelnut spreads. Its brand core is the absence of palm oil and refined sugars while supporting ecological projects.
Their product range includes two different nut spreads and four oat bars. I developed a consistent brand identity across all media – print, social media, and the website.
Brandbook
With a given logo, a set of main colors, and a font, I developed a brand book for HaselHerz. A major part of the brandbook was to establish a consistent color theme and to develop a visual language, along with digital and social media guidelines.
Digital
With the digital part I set the foundation for the website relaunch and contributed some screen designs as well.
Shooting
HaselHerz didn't have a continuous visual identity. Now they have one. Fresh colors defined by the brandbook are the base. I was able to plan and assist the shooting as well as keeping an eye on the produced content to make sure it was implemented.
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